About Us

Motor Rewards is a family business run by Mike and Joe, father and son, whose sole aim is to support UK farmers and the countryside community by providing exclusive discounts on brand new cars saving our valued customers time and money.

MotorRewards has been set up by industry professionals with over thirty years of automotive retail and manufacturer experience. We work exclusively at the highest level, together with Audi UK and the NFU. Our simple shared aim is to provide NFU members with the best service and best possible Audi new car discounts available throughout their entire product range in support of our farming and countryside community.

All vehicles are ordered by the supplying Audi dealership directly from the manufacturer using our special unique discount code, they have all the same warranties and specifications and are identical to a car bought from the dealer, the only difference is the price. We even arrange a free of charge, transported delivery to your door throughout the UK mainland.

A range of financing options and part exchange are available.

We can only supply these offers to eligible NFU members. Please ask for further information if required. All new car orders are subject to NFU approval and their terms and conditions.

Meet the Team

  • Mike Defraine

    Mike Defraine

    Founder and M.D.

    Mike has over 30 years experience in the motor industry, now specialising in Vehicle Affinity schemes for specific industry partners and organisations.

    Mike is also a serving Police Special Constable on a 999 response group so he can often be found out and about in uniform helping the community.

  • Black and white photo of a male boxer throwing a punch at a training partner in a gym, with a woman and other people in the background.

    Joe Defraine

    Social media and marketing executive

    Joe is our social media and marketing executive currently studying for his degree in multi-channel marketing and Artificial intelligence applications.

    Joe is a keen amateur kickboxer and ex Lincoln city shadow scholar football player and has recently completed his diploma in Sports Studies.

  • Charles Patrick

    Financial Director

    Charles has been an accountant for 28 years and is the sole proprietor of CP Accounting. In the past, Charles has owned and ran two local restaurants.

    In his spare time you can find him on the Golf course or Skippering the Saturday 3’s at the local Cricket club where he is also on the committee.

  • A man sitting on rocks near a mountain with a waterfall in the background, smiling at the camera.

    Simon Carter

    I.T. Director

    Simon is an experienced I.T. Director with 25 years experience in the industry. he specialises in cloud technology, connectivity, information security and hardware implementation.

    When not working, Simon enjoys spending time with family and coaches swimming for City of Lincoln Pentaqua which he has done for 26 years.